We show your prototype to potential customers and ask for feedback as soon as possible. This might feel a bit scary this early on in the process, we know. But taking this leap is amazingly valuable. You reduce market risks drastically and you save yourself a lot of money. Changing a design takes hours. Changing a product takes days, weeks or even months. Another great advantage of this approach is that it increases your chances of raising capital when you have something tangible to show.
When we’ve finalized the ‘Prove It’ phase we have delivered your:
We design a first version of your prototype. We only write the copy required to support the interaction design. If you already have a corporate identity we apply it to the design. If you don’t, we create one for you.
We discover whether the testers understand and value the concept, and if the interaction design triggers the target audience the way we anticipated.
We use the results of the first tests to improve the interaction design.
We validate whether the adjustments lead to the desired results.
We use the results from the second test to finetune the prototype. We deliver it in an online environment. This way you always have access to your prototype and you can share it with others whenever and wherever you like.
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